Format bank
Low vs high converting videos
What gets rejected and what gets approved
Low-converting (reject)
- LiveMap isn’t part of the video
- In-app footage is under 3 seconds
- In-app footage is dropped in randomly and doesn’t fit the edit
- LiveMap only shows up in the last second
- Edit is low effort, reused, or blurry
- Video is under 8 seconds
Reasons
- Edit is low quality
- Misrepresents LiveMap (LiveMap doesn’t show traffic)
- Black bars (low effort)
High-converting (approve)
- LiveMap is part of the video
- Video shows what LiveMap actually does
- In-app footage is 3+ seconds and actually fits the edit
- Car-focused and feels native to a real car page
- Original edit, clean export
Reasons
- Shows LiveMap features accurately (convoys)
- Good text hook
- Song has suspense
- High quality
- Viral song